Segments

Sendloop gives you a great opportunity to make your email campaigns more successful. You can create segments based on different subscriber information and use these segments in your email campaigns.

For example, you can send your email campaign to only "California residents" or subscribers who are older than 26 but younger than 32. There's no limit, the only limit is the subscriber data.

Creating A Segment

Follow these steps to create your first segment:

  1. Login to your Sendloop account
  2. Click "Lists" link on the top menu
  3. Click on the name of a list you want to create segment
  4. On the subscriber list dashboard, click "Segments" link

    Segments Link

  5. If this is your firs time, "Create Segment" tab will be shown to you

    Create Segment Form

  6. Name your segment. The name will only be visible to you in your Sendloop account

  7. Select the matching type. You can set to match all rules or any one of them
  8. Select the target subscriber field to apply the rule

    Subscriber Field List

  9. Select the criteria

    Criteria List

    Contains
    Matches the string any where (Ex: matches 'hotmail' in 'test@hotmail.com')
    Does not contain
    Matches the string where the entered keyword does not exist (Ex: matches 'yahoo' in 'test@hotmail.com')
    Begins with
    Matches the string at the beginning of the search string (Ex: matches 'test@' in 'test@hotmail.com')
    Ends with
    Matches the string at the end of the search string (Ex: matches '@hotmail.com' in 'test@hotmail.com')
    Equals to
    Matches the exact string (Ex: matches 'test@hotmail.com' in 'test@hotmail.com')
    is greater than
    Matches if the entered number is greater
    is smaller than
    Matches if the entered number is smaller
    is set
    Matches if the subscriber field is set (not null)
    is not set
    Matches if the subscriber field is not set (null)
  10. Enter the value you wish to match

  11. Click "Create" button.

Here's an example segment created to filter subscribers older than 26 and younger than 32:

Example Segment

Using Segments In Your Email Campaigns

Using your segments in email campaigns is easy. While creating your campaign, simply select the segment you wish to send your email campaign to:

Selecting A Segment In Campaign Settings