About Us

We believe in the power of email!
After 45 years since email marketing been founded, it’s still the most powerful and effective communication tool for businesses and individuals.
about Sendloop image

Our History

Sendloop has been founded by Cem and Mert Hurturk brothers in 2008. Cem and Mert Hurturk brothers are successful entrepreneurs who founded Octeth in 1999 — the most popular self-hosted email marketing software all around the world –, founded PreviewMyEmail — email analytics and inbox preview service for ESPs — and got acquired by SMTP, Inc. in 2013.

In December 2014, a group of local investors acquired 40% of the shares and became partners.

Sendloop is the easiest-to-use email marketing service for small businesses. With exceptional and personal customer service, and with more than 24 years of experience in the email marketing industry, we provide an email delivery platform to more than 36,000 customers in more than 100 countries at the moment.

Our Vision

To become the easiest to use email marketing tool for small businesses.

Our Mission

To help small businesses become email marketing stars and make their businesses grow with email marketing campaigns.

Our Core Values

🔎 Default to transparency
⏳ Procrastination, do it now!
👨‍💼 Customer and employee centric
🎯 Simplicity, no complex procedures
🧩 Scalability, we build solutions that scale
🖥 We do what we love and we make cool $#!+
👋 Common language, being on the same page
💡 Solution centric, we are 100% positive, always!
📐 Measurables, nothing to do without measuring
📅 Own it, we build trust through total accountability
⚙️ Procedural, everything we do is based on procedures
🌱 Growth, self improvement centric, helping each other to grow
🏆 No exceptions, no customer or team member specific exceptions

Our Timeline in Email Marketing

It's been 25 years since we have become email marketing enthusiasts.


The journey begins

We built our first email marketing software and got our first customer from Hong Kong. Our new company name was Octeth. It was one of the first enterprise level on-premise email marketing software at that time. We are still running Octeth and it has more than 20,000 customers in 150+ countries.


Mailium was born

Based on the success of Octeth, we built a very simple yet powerful on-premise email marketing software for individuals and email marketers. West Coast Choppers and several other companies started using Mailium for their simple email marketing needs.


Sendloop was born

After many successful years in on-premise email marketing category, we built software-as-a-service email marketing solution for small businesses and called it Sendloop. It’s an easy-to-use, self-service email marketing solution for all kind of small businesses. As of November 2018, it has 110,000+ users from 100+ countries. Billions of emails and ten thousands of email campaigns are being delivered every month through Sendloop.


PreviewMyEmail was born

We built a real-time email analytics and inbox preview service for email marketing services such as Sendloop, Mailchimp, Campaign Monitor and others. It was the fastest and robust inbox preview tool for ESPs at that time. It’s acquired by SMTP, Inc.


SenderSuite was born

In addition to email marketing solutions we provide, we built a transactional email gateway service for e-commerce and other companies who need a reliable email gateway to deliver emails.


PreviewMyEmail acquired

PreviewMyEmail Acquired
Our email analytics and inbox preview service are acquired by SMTP, Inc.


Investors joined

Investors joined Sendloop
A group of investors purchased 40% of Sendloop and joined our company.


SenderSuite merged

SenderSuite merged into Sendloop
SenderSuite became a feature of Sendloop and merged into the Sendloop platform.


Sendloop white label

Sendloop White Label platform released
Entrepreneurs and email marketers are able to build their very own email marketing platforms in minutes.


Sendloop in 10 languages

Sendloop is available in 10 languages
In addition to the default language English, Sendloop can be used with German, Italian, Spanish, Portuguese, French, Russian, Ukrainian, Turkish, and Greek languages.


Sendloop App Store

Sendloop App Store released
Third-party services and developers can build new features and extend the functionalities of Sendloop and reach ten thousand of Sendloop users through the Sendloop App Store marketplace.


Sendloop Studio was born

Sendloop Studio
We released a new email marketing platform only for agencies. Our goal is to help agencies become email marketing heroes and make their clients succeed with email marketing campaigns.

Brand Assets

Our Logo

Sendloop logo
To be used on white and light tone backgrounds.
Sendloop logo white
To be used on red and dark tone backgrounds.

Our Icon

Sendloop icon
To be used on white and light tone backgrounds.